Law firm
Kunnes
Facebook Ads
Instagram Ads
What?
This was a small 2 months project which was done in collaboration with a graphic design agency Add2. The entrepreneur wanted more traffic on the website and purchases from the webshop. The law office offers ready-made law document templates and guides on its webshop. The office had 3 target groups which were classified as the ideal clients. Add2 was responsible for the visual design, and I was responsible for marketing and advertising.
![Näyttökuva 2022-8-16 kello 14.23.15 Näyttökuva 2022-8-16 kello 14.23.15](https://katarinakakkonen.com/wp-content/uploads/elementor/thumbs/Nayttokuva-2022-8-16-kello-14.23.15-ptchhmyo4jqfz7a5d1sldwj4r64wceqx0kd342zr7s.png)
![](https://katarinakakkonen.com/wp-content/uploads/2022/07/Nayttokuva-2022-7-20-kello-12.19.45.png)
How?
We ended up running campaigns on Facebook and Instagram for 2 months to create awareness about the law office, its services, and the webshop. Each target group had one campaign dedicated to them so we had 3 campaigns running.
During the second month, we also had a retargeting campaign to retarget website visitors.
Result.
The conversion percentages for the webshop were between 6 and 8%, and the website visitors rose by 248% percent through Facebook. The law office got also one new lead per week.
![](https://katarinakakkonen.com/wp-content/uploads/2022/08/Nayttokuva-2022-8-16-kello-14.24.06.png)
See other projects:
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Kompetentti
Home renovation firm
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ADD2
Graphic design office
![13 13](https://katarinakakkonen.com/wp-content/uploads/elementor/thumbs/13-ptcvsy1haip764ekhgyzht91ypruyiyh3pumtyue14.png)
Na-kd.com
Fashion retail
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Art Directing
Fashion art direction